Name is one important aspect of branding many companies and businesses at varying points embark on this change, either to accommodate new ideas, upgrade existing ones, reflect the change of ownership, merger, or in some cases to discard some features.
The popular social media juggernaut and CEO, Mark Zuckerberg is expected to unveil the new name and the idea behind it during the annual Connect Conference that will hopefully take place on the 28th of October, 2021.
The tech giant in his bid to expound his tentacles beyond social media hopefully will let the user of the blue app know what the rationale or motive of changing the name is. However, in the recent past, we’ve had instances of big brands changing names.
Facebook has over 10,000 employees building consumer’s hardware such as AR glasses which Mark holds will be readily available in all parts of the world just like the smartphone. Sometimes in July, Mark said, “we will effectively transition from people seeing us as primarily being a social media company to being a metaverse company” this comment reinforces the possibility of the change in names so that the new name will accommodate new introductions to his sets of the collection.
The information at our disposal reveals that the new name is meticulously guided, not many of its senior leaders are aware of it. But some outsiders optin that the new name may have something to do with Horizon, the name of the unreleased VR version Facebook-meet Roblox that they have been working on for some years.
Mark’s world- Facebook, Whatsapp, Twitter etc has risen to the stadium with many businesses thriving in them. This makes it important for the public to note that a change in the nomenclature of any of these products is a topic that calls for debate in the public glare. Whichever way it ends up, the public is seriously anticipating and expecting a better and more responsive product from Facebook and the rest of Mark’s tool.